#7 Ingvar Kamprad & family

Age: 81

Fortune: self made

Source: Ikea

Net Worth: $31.0 bil

Country Of Citizenship: Sweden

Residence: Lausanne , Switzerland, Europe & Russia

Industry: Retailing

Marital Status: married, 4 children

Education: NA

Peddled matches, fish, pens, Christmas cards and other items by bicycle as a teenager. Started selling furniture in 1947. Now his company Ikea, which sells hip designs for the cost conscious, is one of the most beloved retailers in the world, with an almost cultlike following. Ikea now has stores in 40 countries, from Sunrise, Florida, to Guangzhou in China. As egalitarian as his brand, Kamprad avoids wearing suits, flies economy class and frequents cheap restaurants. Has been quoted as saying that his luxuries are the occasional nice cravat and Swedish fish roe. Says his home is furnished mostly with his own Ikea products. Last May was awarded the Global Economy Prize by the University of Kiel for his contributions to society.